GALLERY






THE COCK TAVERN

20245
IDENTITY









[SICK OF] YOUR REALITY?
CONSTRUCT A NEW ONE

2024
ART DIRECTION


‘Sick Of’ envisions the architecture of the future, using city model building as a tool to present a three-stage toolkit exploring three utopian hierarchies.






GUIDELINES TO A
FUTURE REALITY

2024
PUBLICATION


A conceptual publication from an imagined future, examining the interaction between human systems and societal structures.

Imagined through an inspired critique on today’s increasingly divided, exploitative, and hierarchical frameworks. 






EVERLANE

2024
PRODUCT PROMOTION









MAGIC SPOON

2024
PRODUCT PROMOTION









EMO

2024
APPLICATION


‘Emo’ was conceptualised as a digital companion in an increasingly tactile-deficient world. Paired with a wearble device, it documents and translates emotions into a unique diary-like digital avatar.






LECTURE SERIES

2024
ARTWORKS









A LINE THROUGH FORMS

2023
PUBLICATION


‘A Line Through Forms’ captures 26 years of fashion through 26 unique typefaces, each embodying the essence of its era, using typography as a tool for reinvention.






SOUL

2023
BRANDING


‘Soul’ views the Body, Mind and Soul as instruments, believing life’s quality depends on how well these are tuned. 

Through Resihi-infused water based refreshments, ‘Soul’ enhances life’s performance by boosting immunity, promoting sleep quality, and reducing daily stress.






THE GATEKEEP RUM CO.

2023
BRANDING


‘Gatekeep’ confronts today's consumer culture, where many are detached from the origins of their food and drink. 

‘Gatekeep’ reshapes consumer awareness by centering rum production within its brand experience, through a crafted brand system and spatial store design.






MADE IN
LEEDS ARTS UNIVERSITY

2023
IDENTITY


‘Made In’ hijacks the ‘Made In Britain’ slogan, serving as the proposed institutional showcase for Leeds Arts University end-of-year exhibition. 

Its dynamic and interchangeable nature ensures that no course within the institution is overlooked; rather, each ‘making’ is intricately woven into the fabric of the identity.






MOTION

2023
ART DIRECTION









TRACK | ALBUMS

2023
ARTWORKS










PLATFORM

2022
APPLICATON


The digital realm now consumes 10% of global energy. ‘Platform’ advocates for a shift toward sustainable digital engagement, proposing restrictions and mindful content consumption to foster a more ecologically responsible online presence.







ZERO

2022
BRANDING






LONDON. U.K.
G-D